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Introduction

Keypoint is an easy to use Windows application, which enables anyone to carry out professional surveys. You can design and create survey forms; distribute them in printed or electronic form; collect, enter and process the responses, analyse and present the results.

Keypoint’s ease of use makes it one of the most powerful and flexible survey solutions available today.

In addition, Keypoint offers an integrated scanning module, allowing survey responses to be scanned quickly and accurately; a web and email module, for creating and distributing surveys on the internet, and Surveyserver for hosting and managing your web and email surveys.

Easy to Use

Keypoint's ease of use makes it simple to create great looking surveys that your respondents will want to complete.

  • Keypoint is an integrated application - it uses simple tools and techniques at each stage of the survey process, which means you learn how to use
    the program very quickly.
  • A survey management facility lists and summarises your recent surveys and provides a simple way to create, rename, delete, browse or clone your
    surveys.

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  • Keypoint multi mode allows you to create different forms of the same survey, in the same file, so that you can carry out paper-based, telephone (CATI), personal interview (CAPI), email or web surveys at the same time.

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Intuitive Survey Design

Keypoint allows you to create your survey in minutes and get it in front of your audience quickly.

  • By using Keypoint's built-in styles, you can quickly produce a consistent and professional design.
  • The Asset Library allows you to save time by inserting commonly asked questions, standard answers, introductory and closing text and even
    logos and clip art.

  • It is easy to create surveys using Keypoint’s page-based approach. Dragging questions and logos and placing them precisely on to the page means you can personalise your survey and give them a clear corporate identity.

  • No specialist IT skills or knowledge are needed to use keypoint, making it accessible across your whole organisation.

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Flexible Publishing Options

The adaptability of Keypoint means it will help you to meet your business and target audience needs, to precisely gather the information you require.

  • Distribute your surveys via the internet/intranet, email or printed copy to target your audience precisely.
  • The Keypoint multiple forms facility can collate responses from a variety of formats into a single response database so that they can all be analysed
    together.
  • The invitation wizard and survey tracker will help ensure you involve the people you want in your survey and you can easily identify and chase those who have not responded.
  • Publish your surveys in HTML to email and web for higher impact and wider distribution.
  • Pre-populate paper and web surveys and use responses to automatically update the Keypoint address book.
  • Produce web accessibility surveys to assist respondents with disabilities. keypoint can produce 'Triple-A' compliant surveys as specified by W3C.

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Comprehensive Data Analysis

Keypoint's extensive analysis tools let you sort and evaluate your data quickly to produce clear and succinct results.

  • Keypoint’s routing and validation tools reduce the incidence of dirty data and help guarantee the quality of your survey data.
  • The quick analysis and topline results wizards help you produce summary reports in just a few simple steps.


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  • An export option allows you to export data for use in other programs, including Excel worksheets and SPSS (.sav files).
  • Analyse open questions quickly with keypoint’s open question coding assistant.

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Extensive Survey Presentation Tools

By utilising Keypoint's sophisticated graphing and charting tools, you can produce a concise view of your survey data and impressive presentations.

  • Extensive tools ensure that the editing of graphs and tables is easy, so you can guarantee the clarity of your presentation.
  • 360º survey analysis wizard allows users to produce meaningful graphs and tables of their 360º survey in minutes.

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  • Save your data in HTML format for easy sharing of your survey results.
  • Export your survey design or presentation to Word or print to PDF.
 
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